Introduction

Methodology

Introduction

The Joy-Led City: Urban Change Toolkit for High Streets

The Joy-Led City is a practical approach to regeneration that helps people to identify Joy and areas of defecit within their local high streets.

Rather than starting with buildings or budgets, it starts with people and the things that make their experiences feel Joyful through Character, Engagement and Care.

Before beginning this process:

This process works best when you begin with curiosity rather than a solution. If you already have a fixed idea of what you want to build or deliver, you may unintentionally shape the process around that outcome. Instead, start with an open mind, allow the place and its people to guide your understanding, and let ideas emerge naturally from what you discover.

Move stage by stage. Record assumptions, evidence, and decisions.

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